The World is a Text: Writing About Visual and Popular Culture

Wherever we look today, popular culture greets us with “texts” that make implicit arguments; this book helps students to think and write critically about these texts. The World Is a Text teaches critical reading, writing, and argument in the context of pop-culture and visual examples, showing students how to “read” everyday objects and visual texts with basic semiotics. The book shows how texts of all kinds, from a painting to a university building to a pair of sneakers, make complex arguments through their use of signs and symbols, and shows students how to make these arguments in their own essays. This new edition is rich with images, real-world examples, writing and discussion prompts, and examples of academic and student writing. The first part of the book is a rhetoric covering argumentation, research, the writing process, and adapting from high-school to college writing, while the second part explores writing about specific cultural topics. Notes, instruction, and advice about research are woven into the text, with research instruction closely tied to the topic being discussed. New to the updated compact edition are chapters on fashion, sports, and nature and the environment.

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    Introduction
    Jonathan Silverman and Dean Rader
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    Ch. 1 - Semiotics: The Study of Signs (and Texts)
    Jonathan Silverman and Dean Rader
    5 pages @ $0.10/page
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    Ch. 2 - Texts, the World, You, and Your Essays
    Jonathan Silverman and Dean Rader
    5 pages @ $0.10/page
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    Ch. 3 - Reading the World as a Text: Three Case Studies on Interpretation
    Jonathan Silverman and Dean Rader
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    $0.80
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    Ch. 4 - How Do I Write a Text for College? Making the Transition from High School Writing, Patty Strong
    Jonathan Silverman and Dean Rader
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    Ch. 5 - From Semiotics to Lenses: Finding an Approach for Your Essays
    Jonathan Silverman and Dean Rader
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    Ch. 6 - How Do I Write About Popular and Visual Culture Texts? A Tour Through the Writing Process
    Jonathan Silverman and Dean Rader
    16 pages @ $0.10/page
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    Ch. 7 - How Do I Formulate Arguments About Popular Culture Texts? A Rhetorical Guide
    Jonathan Silverman and Dean Rader
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    Ch. 8 - Researching Popular Culture Texts
    Jonathan Silverman and Dean Rader
    6 pages @ $0.10/page
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    Ch. 9 - Knowing What a Good Paper Looks Like: An Annotated Student Essay
    Jonathan Silverman and Dean Rader
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    Ch. 10 - How Do I Cite This Car? Guidelines for Citing Popular Culture Texts
    Jonathan Silverman and Dean Rader
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    Ch. 11 - How Am I a Text? On Writing Personal Essays
    Jonathan Silverman and Dean Rader
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    Pt. 2 Introduction: Reading and Writing About the World Around You
    Jonathan Silverman and Dean Rader
    16 pages @ $0.10/page
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    Ch. 12 - Reading and Writing About Race and Ethnicity
    Jonathan Silverman and Dean Rader
    20 pages @ $0.10/page
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    Ch. 13 - Reading and Writing About Public and Private Space
    Jonathan Silverman and Dean Rader
    22 pages @ $0.10/page
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    Ch. 14 - Reading and Writing About Nature and the Environment
    Jonathan Silverman and Dean Rader
    11 pages @ $0.10/page
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    Ch. 15 - Reading and Writing About Gender
    Jonathan Silverman and Dean Rader
    12 pages @ $0.10/page
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    Ch. 16 - Reading and Writing About Fashion
    Jonathan Silverman and Dean Rader
    15 pages @ $0.10/page
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    Ch. 17 - Reading and Writing About Visual Culture
    Jonathan Silverman and Dean Rader
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    Ch. 18 - Reading and Writing About Movies
    Jonathan Silverman and Dean Rader
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    Ch. 19 - Reading and Writing About Television
    Jonathan Silverman and Dean Rader
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    Ch. 20 - Reading and Writing About Sports
    Jonathan Silverman and Dean Rader
    14 pages @ $0.10/page
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    Ch. 21 - Reading and Writing About the Media and Advertising
    Jonathan Silverman and Dean Rader
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    Ch. 22 - Reading and Writing About Music
    Jonathan Silverman and Dean Rader
    12 pages @ $0.10/page
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    Ch. 23 - Reading and Writing About Technology
    Jonathan Silverman and Dean Rader
    12 pages @ $0.10/page
    $1.20